Most Followed Instagram Accounts in the World

Instagram has evolved from a photo sharing app to a social justice platform, shopping, and e-commerce platform. Cristiano Ronaldo and Lionel Messi have the highest number of followers on Instagram with 589.22 million and 470.34 followers, respectively. Kylie Jenner also holds a prominent position in the list, making millions out of a single post from their accounts. These 20 most followed Instagram accounts are the ones that keep us logging in and coming back for more.


Social media has become a major part of our lives, with people making great sums through their presence and content. Instagram is a massive platform with 2bn monthly active users, and with the rise of influencers, people can make a living there. We’ve looked at the most liked posts on Instagram, but which accounts have the most followers as of June 2024?


Top 20 Most Followed Instagram Accounts as of June 2024

SN Instagram Account Followers [In Million] Followings Profession Country/Continent
1. Instagram 644.13 M 78 Social Media Platform Company United States of America
2. Cristiano Ronaldo 589.22 M 564 Footballer Portugal
3. Lionel Messi 470.34 M 289 Footballer Argentina
4. Selena Gomez 421.36 M 249 Musician / Actress / Businesswoman United States of America
5. Kylie Jenner 392.79 M 94 Television Personality / Model / Businesswoman United States of America
6. Dwayne Johnson 383.68 M 693 Actor/ Professional Wrestler United States of America
7. Ariana Grande 372.73 M 600 Musician/Actress United States of America
8. Kim Kardashian 359.38 M 265 Television Personality / Model / Businesswoman United States of America
9. Beyonce 311.57 M 0 Musician United States of America
10. Khloe Kardashian 307.92 M 104 Television Personality / Model United States of America
11. Nike 296.98 M 154 Sportswear Multinational Company United States of America
12. Justin Bieber 291018386 291.02 M 738 Musician Canada
13. Kendall Jenner 290.5 M 230 Model / Television Personality United States of America
14. National Geographic 277.9 M 144 Magazine United States of America
15. Taylor Swift 263 M 0 Musician United States of America
16. Virat Kohli 252.24 M 279 Cricketer India
17. Jennifer Lopez 247.21 M 1517 Musician / Actress United States of America
18. Kourtney Kardashian 221.53 M 148 Television Personality / Model United States of America
19. Nicki Minaj 221.36 M 652 Musician / Actress Trinidad and Tobago
20. Miley Cyrus 210.17 M 288 Musician / Actress United States of America

1. Instagram

Instagram is the most-followed account, featuring popular creators such as @sharawangsamulia, Pua, Hoyeon Jung, and virtual influencers like Imma on its over 7,000+ posts.

2. Cristiano Ronaldo (@cristiano)

Romantic Cristiano Ronaldo and Georgina Rodriguez's cozy pictures from a yacht

Cristiano Ronaldo has become the only human to break 500 million followers on Instagram, making him the person with the  most followed Instagram account in the world. If his gram account were a country, it would be the third most populated country in the world after China and India!

As of June 2024, Ronaldo now has almost 589 million followers and is the most-followed person on the photo-sharing app platform. He also makes nearly USD 2.3 million for every sponsored post. Ronaldo has had a great couple of years since making his comeback to Manchester United, and his star and following have both continued to rise.


In fact, recently, one of the posts featuring Ronaldo and Messi together for the promotion of Louis Vuitton (a luxury clothing and apparel brand) made rounds on Instagram and became viral within hours of posting.


Recommended: Richest Social Media Influencers (2023)

3. Lionel Messi (@leomessi)

Most Followed Instagram Accounts

Lionel Messi has one of the highest followership on Instagram. As at the time of writing, Lionel Messi has 470.34 M followers.


His rivalry with Cristiano Ronaldo transcends beyond the football pitch. The Argentine footballer has proven himself quite adept at social media as well, chasing Cristiano Ronaldo now for the #3 spot.

Known for more brand-sponsored posts and stories, Messi campaigns for major brands like Master Card, Budweiser, and Adidas, to name a few.

4. Selena Gomez (@selenagomez)

Selena Gomez: Most Followed Instagram Accounts in the World

Selena Gomez is one of the most followed Instagram accounts. She has been the fastest climber on the list and is the first woman to cross 400 million followers and the most-followed Instagram account for a woman.


She uses her platform for good, talking openly about mental health and encouraging followers to educate themselves on mental fitness.


5. Kylie Jenner (@kyliejenner)

Instagram Celebs with the Highest Number of Followers

Kylie Jenner has become the first woman to break 300 million followers on Instagram but has lost the title of being the most-followed woman in the world to Selena Gomez as at the time of writing this post.

She is the brain behind Kylie Cosmetics, Skin, Swim, and Baby, and is reported to make USD 1.8 million per post. She was named the world’s youngest self-made billionaire at the age of 21 by Forbes Magazine.

6. Dwayne Johnson (@therock)

Most Followed Instagram Accounts in the World

Dwayne Johnson, better known as The Rock, is a wrestler, actor, and famous personality in the USA. He has about 384 million followers on Instagram and is one of the most famous Instagram celebs known for his fitness enthusiasm.

Additionally, he was also named by Forbes in the list of top-paid entertainers for the year 2022. Johnson has built his ever-increasing following with a candid look into his life and offering an endless supply of workout and lifestyle motivation.

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7. Ariana Grande (@arianagrande)

Ariana Grande: third Most Followed Woman on Instagram

Ariana Grande is an American singer, actor, and songwriter known for her pop singing. She has over 372 million followers on Instagram and is the third most followed woman on the platform. She is known for curating interesting content and maintaining a soothing aesthetic.

Her feed is made up of BTSs, concerts, musical elements, and her hobbies. She has become the most followed musician on the platform in 2019 and continues to be so.


8. Kim Kardashian (@kimkardashian)

Kim Kardashian's 2023 Met Gala Look

Kim Kardashian is a popular actor, model, businessperson, and ambassador of global luxury brands. She has become more interesting in her post-Kanye West life, and with The Kardashians on Hulu, we’ll still be seeing her for a long time.

9. Beyonce (@beyonce)

Beyoncé is one of the most followed Instagram celebrities in the World

Beyonce is one of the most influential female vocalists of this century. The singer-actress-songwriter-producer-dancer-businesswoman-director-and-more changed the way artists release albums forever with Lemonade

On Instagram alone, she has over 312 million followers and is said to be earning USD 1.3 million from the platform.

When she deleted her Instagram and removed her banner image, there was a tremor of emotions among her fans globally.

10. Khloe Kardashian (@khloekardashian)

Khloé Kardashian

Complete the top 10 list of the most followed Instagram accounts in the world is Khloe Kardashian with over 307 followers.

She’s the founder of The Good American clothing brand. She has been the most loved Kardashian sister in Keeping Up with the Kardashians and is one of the most liked personalities on the social media site.

Read Also: How to Make Money With Google AdSense in Egypt (2023)


Instagram is one of the world’s most influential social networks, offering a unique platform for celebrities to connect with their audience. It has also helped to create a new kind of celebrity, with Cristiano Ronaldo, Lionel Messi, Instagram’s own profile, pop stars, and Selena Gomez being the most followed accounts.

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